H5 GAME RESEARCH2026-10-15 · MORNING

GAME MARKET

October 15 morning: over the hill ranks No. 3 in US Top Sellers; Trash Day in the Top 50

Asia/Shanghai · See the full report for actual observation times

In the October 15 morning observation (Beijing time), three near-term games stand out: off-road exploration and raccoon hauling appear in US Top Sellers, while brick sorting and rebuilding approaches release. Each connects an understandable action to visible progress.

Today’s highlights

Full report

Steam | Three stories to watch

Released · store date October 14 · October 15, 07:01 Beijing chart snapshot

over the hill: new off-road release ranks No. 3 in US Top Sellers

This new off-road game from the creator of art of rally appears at No. 3 in Steam’s US revenue-ranked Top Sellers snapshot. Its focus is wilderness traversal, route finding and recovering vehicles: bridge gaps with planks, pull with a winch and travel with up to four players. At 07:14 Beijing time, the store showed 299 reviews and the label “極度好評” (Very Positive). Recent ordinary comments value forgiving, relaxing driving, while others question exploration and upgrade depth. The useful combination is low-pressure driving with concrete small problems; a reduced game would still need meaningful decisions.

Official store · Funselektor Labs Inc.

Released · store date October 13 · Top Sellers No. 42

Trash Day: raccoon hauling appears in the US Top 50

Up to six raccoons haul a trash cart across obstacles, reattach wheels, right the cart and use planks or elastic ropes. It ranks No. 42 in the observed US Top Sellers list; at 07:17 the store showed 152 reviews and “極度好評” (Very Positive). The developer distinguishes the one-region demo from six regions in the full game. All ten sampled recent cards recommend it, yet positive comments still mention short length and an unreachable item. Recoverable mishaps can create both teamwork and humour, provided progress remains possible.

Official store · Off by One Games

Planned release · still locked at 07:20 Beijing on October 15

Brick by Brick: a brick-built town is scheduled for today

This tidy-building game occupies position 5 in the observed Popular Upcoming list. Its described loop is clear: find bricks by colour and shape, place them using blueprints and turn scattered piles into buildings, then improve efficiency with magnets, carts and scaffolds. The developer advertises 18,490 bricks, solo play and co-op for up to five. The morning page still said roughly 13 hours to unlock, so this is a planned release to watch today. Visible rebuilding progress after each sorting task is the more portable design idea.

Official store · PaperPixel Games

The next two weeks

Flipping is Hard is planned for October 16, turning a feature phone’s rolling and vibration into climbing. Loop Dungeon - Incremental targets October 19 with automatic combat, party synergies and permanent progression. Emberville plans Early Access on October 27, linking rescued residents to town rebuilding at a substantially larger scope. All three were still unreleased in this observation.

Flipping is Hard

Loop Dungeon - Incremental

Emberville

Theme note | Outfit discussion gains visibility

On Douyin, “繁荣主义穿搭” moved from No. 39 at the October 14 evening observation (19:07 Beijing) to No. 9 at 07:03 on October 15; the displayed heat changed from 7.734 million to 9.443 million. This is an outfit-theme signal to watch, not evidence of demand for a particular game.

Original Douyin topic